The tide has turned toward digital real estate marketing. If you look around any highway or major thoroughfare, you’ll probably notice digital LED billboards popping up more and more.

Why use outdoor LED signs? When real estate led signs are placed at specific locations, they are more likely to attract interest. This way, agents can sell more houses with LED billboard signs.

While use of colorful signs tends to attract more people, it is imperative to consider other factors for digital signs. There are other agents to compete with. Your real estate led display signs can beat the opposition.. Just try these suggestions.

Connect Social media & your LED trailer billboard

Did you know digital billboards can display social media and internet advertising? This can increase your exposure within your own market. Many buyers are local, and digital billboards are a great way to promote your brand or agency to people in your community.

According to ProDisplay “A window display is one of the real estate agent’s most important tools. Highly visible, real estate agent window displays are often the very first point of contact that your customers will have with your business.”

Maybe your agency already has shopfront video displays… Why not complement your YouTube ads, Google ads video media with direct display on the big portable LED screen?

Size matters: location matters most for real estate advertising

CampaignTrack who market Storyboards say “Digital signage stops passers-by in their tracks and elevates your brand and local marketing.” Yes, places frequented by passersby can do very well with real estate digital display signs because someone walking along the footpath may engage for longer.

Content: Less is more

Images of the houses set for occupancy can be displayed in the LED digital signs. To be more effective, price can be added as well. Have you considered a drone flyover video to showcase the property features for sale? What about a 3D video walkthru to get more people to an auction event?

Don’t saturate the screen with too many details or pictures. Simple is always best.

Summary

With technology getting more advanced than ever before, there are even better ways of advertising for real estate agents. Utilise mobile LED billboard advertising to work for your agency. As a result..

More people will attend the advertised auctions.

More interest in open houses.

More success for your real estate agency.