introducing a new colour transparent LED film, that is self adhesive and can be fixed to any glass.  Signage blends seamlessly with the glass wall and carries the message clearly to viewers. Focus on locations like footpaths, busy intersections, near traffic lights, proximity to exit of a train stations that enjoys high foot traffic. Passerby will be captivated by the creativity, concept and interactivity of being able to view the advertisement and at the same time connect with the inside of the store or business.

For example, consider the Manulife Tower that is located in the heart of Singapore’s Central Business District. LG Colour Transparent LED Film is fitted with five kinetic motion sensors above to react as crowds walk past it. These sensors track the movements of passersby, and in turn activate the content to play. To engage the public in a more exciting way, multimedia contents are customised, with seasonal contents tailored according to various local festivities. Consumer engagement is very high with this revolution in display technology.  This film has a high transparency of 73 per cent allowing for eye catching signage designs can be achieved without diminishing the overall aesthetic appeal of the building design.

What is the best part of this technology? When it is turned off, the film is completely unnoticeable on transparent glass.

What makes Holograms appealing is their realism. The transparent clear projection film for holographic projection achieves an extraordinary image. The clear film provides high contrast between 500:1 and 1000:1 plus a wide 150 – 175 degree viewing angle. The film is illuminated by a hidden projector mounted inside the building. When not is use it stays transparent which enables you to see through the projection screen. Perfect for interior or exterior shop windows.

When shoppers walk past this display window, they’ll be treated to the impressive sight of a hologram mimicking their movements while wearing a Ralph Lauren Polotech shirt. This shirt is unique. A sports jersy with connective abilities able to measure the wearer’s heart rate and monitoring movements to create customised workouts and record fitness stats remotely. 
Wearable fitness technology have successful in Brisbane. Now Ralph Lauren Polotech takes this technology, like “Fitbit” and tracks your workout a step further.

Now, there’s an art to selling lingerie, but the Empreinte store in Paris has found a way to keep people interested after hours. When they shut the doors and go home for the night, the holographic model responds to movement and realistically interacts with passerby.

Advertising this concept with an interactive display is a very fitting. Yep, Tech integrated fashion is growing in 2019-20.

Advancing beyond static advertising displays and rear window decals. Flexible LED screens are being used in more mobile and creative ways. 

Imagine being stuck in traffic. In front of you, the car rear window decal is staring back at you. LED films, like car tint, are now being used to showcase video and advertising on vehicle rear windscreens. Turning taxis and fleet vehicles into rolling digital LED billboards.

This flexible LED film has also been combined with projection technology to create portable heads up display for the driver windcreen. San Francisco-based startup Navdy has created a head-up display that sits on your car’s dashboard and displays information from your smartphone on a 5.1-inch wide glass display on your windscreen. Now with the ability of intelligent display, along with gesture and voice command control. 

Portable LED screens attached to trailers allow fantastic portability. LED trailer billboards are now very popular. Technology has moved well beyond the low resolution VMS for roadside traffic control.

Working closely with local Brisbane designers, Distinctive Designs Australia has been able to create full colour high resolution outdoor LED trailer billboards. Digital advertising content can be easily updated via HDMI, Ethernet, USB, 3G, Wifi or Cloud streaming to remote locations.  These Australian made Outdoor LED billboard trailers are currently cheaper than importing from China!

Colour LED has developed into an incredible medium to engage with clients to transmit your brand or message in a most engaging way. Brisbane & the Gold Coast are utilising trends for digital outdoor advertising that are growing worldwide. These exciting technologies are re-writing how we advertise business and build brand awareness.